Culture Matters in Design Education

Increasingly, designers are investing a greater effort to get familiar with their intended-users by learning their needs and motivations. This understanding helps designers make more informed decisions, and consequently create solutions more directly targeted to specific and real user needs. Although

Unambiguous communication: the key to understanding

In many previous posts (e.g. here, here, here), I have written about understanding, but a key part for effectively achieving understanding is clear communication. Every day we interact and communicate with family, friends, colleagues, students, and people on the street (e.g. giving a direction). However

Understanding the role of Big Data

One of the current concerns among many domains (e.g. information design, technology, cognition, psychology) is how to make sense of extensive and complex sets of data in order to improve understanding and communication. While tools, systems and methods are designed